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Advertising & Promotion

Instant Advertising: How to Write and Design Great Ads That Get Immediate Results (Instant Success Series)

Instant Advertising: How to Write and Design Great Ads That Get Immediate Results (Instant Success Series)

From the international go-to guys in small business know-how: Your source for the strategies, skills..

£13.17 Ex Tax: £13.17

AD Boy: Vintage Advertising with Character

AD Boy: Vintage Advertising with Character

More than 450 American ad characters, industry icons, and product personalities hailing from the 195..

£10.23 Ex Tax: £10.23

Pick Me: Breaking into Advertising and Staying There (Adweek Book)

Pick Me: Breaking into Advertising and Staying There (Adweek Book)

Advertising is a fantastic industry, but actually getting a job (or even your foot in the door) can ..

£11.47 Ex Tax: £11.47

Citizen Designer

Citizen Designer

What does it mean to be a designer in today's corporate-driven, overbranded global consumer culture?..

£10.92 Ex Tax: £10.92

Emotional Branding

Emotional Branding

"Emotional Branding "is the best selling revolutionary business book that has created a movement in ..

£11.85 Ex Tax: £11.85

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of Americas Top Copywriters

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of Americas Top Copywriters

Great copy is the heart and soul of the advertising business. In this practical guide, legendary cop..

£10.60 Ex Tax: £10.60

Facebook Advertising For Dummies

Facebook Advertising For Dummies

Profitable ideas and techniques for advertising on Facebook Tap into the explosive growth of social..

£12.77 Ex Tax: £12.77

Local Online Advertising FD (For Dummies)

Local Online Advertising FD (For Dummies)

Kick your local online advertising into high gear with this friendly, timely guide! Add the newest ..

£11.79 Ex Tax: £11.79

Complete Guide to Writing Web-Based Advertising Copy to Get the Sale: What You Need to Know Explained Simply

Complete Guide to Writing Web-Based Advertising Copy to Get the Sale: What You Need to Know Explained Simply

Since the advent of the Internet and since more and more people are making purchases online, writers..

£16.74 Ex Tax: £16.74

Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage: How to Turn Creativity into a Powerful Competitive Advantage

Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage: How to Turn Creativity into a Powerful Competitive Advantage

Too many companies think creativity means throwing money into marketing efforts and giving lip servi..

£14.65 Ex Tax: £14.65

Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books)

Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books)

A professional "pitching coach" for one of the world's largest marketing conglomerates, Jon Steel sh..

£17.37 Ex Tax: £17.37

Driven: Inside BMW, the Most Admired Car Company in the World (Business)

Driven: Inside BMW, the Most Admired Car Company in the World (Business)

An exclusive look at one of the world's most successful and controversial companies, and the mysteri..

£35.55 Ex Tax: £35.55

Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Second Edition)

Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Second Edition)

EATING THE BIG FISH : How Challenger Brands Can Compete Against Brand Leaders, Second Edition, Revis..

£17.93 Ex Tax: £17.93

Positioning: The Battle for Your Mind

Positioning: The Battle for Your Mind

The first book to deal with the problems of communicating to a skeptical, media-blitzed public, Posi..

£9.47 Ex Tax: £9.47

Instant Promotions: Tactics That Get Your Business Noticed and Bring in Customers (Instant Success Series)

Instant Promotions: Tactics That Get Your Business Noticed and Bring in Customers (Instant Success Series)

Get the good word out about your business! When it comes to attracting customers, the only differen..

£12.56 Ex Tax: £12.56

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